{"title":"Beauty Of Joseon","description":"","products":[{"product_id":"products-beauty-of-joseon-relief-sun-rice-probiotics-spf-50","title":"Beauty of Joseon Relief Sun Rice + Probiotics SPF 50+ (50ml) - Korean Face Sunscreen","description":"\u003ch3 data-path-to-node=\"8\"\u003e\u003cb data-path-to-node=\"8\" data-index-in-node=\"0\"\u003eThe Viral K-Beauty Secret: Weightless, Glow-Giving Daily Sun Protection\u003c\/b\u003e\u003c\/h3\u003e\n\u003cp data-path-to-node=\"9\"\u003eSay goodbye to heavy, greasy, and chalky sunscreens. \u003cb data-path-to-node=\"9\" data-index-in-node=\"53\"\u003eBeauty of Joseon Relief Sun: Rice + Probiotics (SPF 50+ PA++++)\u003c\/b\u003e is a revolutionary, organic daily sunscreen that behaves exactly like a lightweight moisturizing cream. Formulated to melt effortlessly into the skin, it provides maximum broad-spectrum UV protection without leaving a white cast, a sticky residue, or blocking your pores.\u003c\/p\u003e\n\u003cp data-path-to-node=\"10\"\u003eInspired by traditional Korean herbal medicine (\u003ci data-path-to-node=\"10\" data-index-in-node=\"48\"\u003eHanbang\u003c\/i\u003e), this cult-favorite sunblock is enriched with \u003cb data-path-to-node=\"10\" data-index-in-node=\"103\"\u003e30% Rice Extract\u003c\/b\u003e and \u003cb data-path-to-node=\"10\" data-index-in-node=\"124\"\u003eGrain-Fermented Probiotics\u003c\/b\u003e. For centuries, rice water has been celebrated in Korea as a natural remedy for brightening and smoothing the skin matrix. This nourishing formula floods your skin with Vitamins B, C, and E, deeply hydrating your skin barrier while actively calming redness and irritation.\u003c\/p\u003e\n\u003cp data-path-to-node=\"11\"\u003eIts ultra-comfortable, breathable texture wears beautifully under makeup without pilling, making it the ultimate daily skincare staple for both men and women. Whether you have dry, oily, sensitive, or acne-prone skin, this low-irritation formula delivers a soft, natural \"glass skin\" finish that lasts all day.\u003c\/p\u003e\n\u003ch3 data-path-to-node=\"13\"\u003e\u003cb data-path-to-node=\"13\" data-index-in-node=\"0\"\u003eWhy It’s a Global Best-Seller:\u003c\/b\u003e\u003c\/h3\u003e\n\u003cul data-path-to-node=\"14\"\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"14,0,0\"\u003e\u003cb data-path-to-node=\"14,0,0\" data-index-in-node=\"0\"\u003eSPF 50+ PA++++ Certified Protection:\u003c\/b\u003e Rigorously tested in independent labs in both South Korea and Spain to guarantee powerful defense against harmful UVA and UVB rays.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"14,1,0\"\u003e\u003cb data-path-to-node=\"14,1,0\" data-index-in-node=\"0\"\u003eZero White Cast, Zero Stickiness:\u003c\/b\u003e Blends instantly into all skin tones with a featherlight finish—no ghost-like residue or oily shine.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"14,2,0\"\u003e\u003cb data-path-to-node=\"14,2,0\" data-index-in-node=\"0\"\u003eDeep Barrier Nutrition:\u003c\/b\u003e Formulated with grain fermentation extracts that balance the skin microbiome, boosting natural elasticity and hydration levels.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"14,3,0\"\u003e\u003cb data-path-to-node=\"14,3,0\" data-index-in-node=\"0\"\u003eSensitive Skin Safe:\u003c\/b\u003e Free from artificial fragrances, essential oils, and harsh chemicals, making it perfect for easily irritated or acne-prone skin types.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3 data-path-to-node=\"16\"\u003e\u003cb data-path-to-node=\"16\" data-index-in-node=\"0\"\u003eKey Ingredients \u0026amp; Skin Benefits:\u003c\/b\u003e\u003c\/h3\u003e\n\u003cul data-path-to-node=\"17\"\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"17,0,0\"\u003e\u003cb data-path-to-node=\"17,0,0\" data-index-in-node=\"0\"\u003eRice Extract (30%):\u003c\/b\u003e Rich in amino acids and minerals to deeply nourish, clarify, and smooth rough skin texture.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"17,1,0\"\u003e\u003cb data-path-to-node=\"17,1,0\" data-index-in-node=\"0\"\u003eGrain Probiotics Complex:\u003c\/b\u003e Fermented extracts that strengthen the skin barrier, restore moisture retention, and defend against environmental stressors.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"17,2,0\"\u003e\u003cb data-path-to-node=\"17,2,0\" data-index-in-node=\"0\"\u003eAdenosine \u0026amp; Niacinamide:\u003c\/b\u003e Work in harmony to brighten dull areas, fade sun spots, and provide subtle anti-aging benefits.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3 data-path-to-node=\"19\"\u003e\u003cb data-path-to-node=\"19\" data-index-in-node=\"0\"\u003eHow to Use:\u003c\/b\u003e\u003c\/h3\u003e\n\u003col start=\"1\" data-path-to-node=\"20\"\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"20,0,0\"\u003e\u003cb data-path-to-node=\"20,0,0\" data-index-in-node=\"0\"\u003eWhen to Apply:\u003c\/b\u003e As the final step of your morning skincare routine, dispense a generous amount (approximately two finger lengths) for your face and neck.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"20,1,0\"\u003e\u003cb data-path-to-node=\"20,1,0\" data-index-in-node=\"0\"\u003eApplication:\u003c\/b\u003e Gently spread it evenly across your skin. Tap lightly until fully absorbed.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"20,2,0\"\u003e\u003cb data-path-to-node=\"20,2,0\" data-index-in-node=\"0\"\u003ePro-Tip:\u003c\/b\u003e Apply 15–20 minutes before sun exposure. It acts as an incredible hydrating primer before applying foundation or skin tints!\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003ch3 data-path-to-node=\"22\"\u003e\u003cb data-path-to-node=\"22\" data-index-in-node=\"0\"\u003eProduct Specifications:\u003c\/b\u003e\u003c\/h3\u003e\n\u003cul data-path-to-node=\"23\"\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"23,0,0\"\u003e\u003cb data-path-to-node=\"23,0,0\" data-index-in-node=\"0\"\u003eBrand:\u003c\/b\u003e Beauty of Joseon\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"23,1,0\"\u003e\u003cb data-path-to-node=\"23,1,0\" data-index-in-node=\"0\"\u003eVolume:\u003c\/b\u003e 50 ml \/ 1.69 fl. oz.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"23,2,0\"\u003e\u003cb data-path-to-node=\"23,2,0\" data-index-in-node=\"0\"\u003eSkin Type:\u003c\/b\u003e Perfect for all skin types (Dry, Combination, Sensitive, Oily, Normal)\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"23,3,0\"\u003e\u003cb data-path-to-node=\"23,3,0\" data-index-in-node=\"0\"\u003eCountry of Origin:\u003c\/b\u003e South Korea (100% Authentic K-Beauty)\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Beauty of Joseon","offers":[{"title":"Default Title","offer_id":57740568428879,"sku":null,"price":11.9,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1017\/4418\/1583\/files\/324951ab-3008-43ce-ada8-e9f4138653fe.jpg?v=1779401862"},{"product_id":"beauty-of-joseon-dynasty-cream-50g-hydrating-face-cream","title":"Beauty of Joseon Dynasty Cream 50g - Hydrating Face Cream","description":"\u003ch2 data-path-to-node=\"16\"\u003eThe Quintessential K-Beauty Moisturiser for Radiant, Glass Skin\u003c\/h2\u003e\n\u003cp data-path-to-node=\"17\"\u003eUnlock the ancient beauty secrets of the Korean royal court with the \u003cb data-path-to-node=\"17\" data-index-in-node=\"69\"\u003eBeauty of Joseon Dynasty Cream (50g)\u003c\/b\u003e. This cult-classic daily moisturiser blends traditional \u003ci data-path-to-node=\"17\" data-index-in-node=\"162\"\u003eHanbang\u003c\/i\u003e (Korean herbal medicine) with modern dermatological science to deliver deep, long-lasting hydration and an unmistakable, healthy glow.\u003c\/p\u003e\n\u003cp data-path-to-node=\"18\"\u003eWith its uniquely luxurious, dense, and bouncy texture, it melts effortlessly into the skin. It creates a protective moisture barrier that shields your complexion against environmental stressors and harsh UK weather, leaving a dewy finish without any greasy weight.\u003c\/p\u003e\n\u003ch3 data-path-to-node=\"20\"\u003e🌟 Key Benefits:\u003c\/h3\u003e\n\u003cul data-path-to-node=\"21\"\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"21,0,0\"\u003e\u003cb data-path-to-node=\"21,0,0\" data-index-in-node=\"0\"\u003eIntense 24-Hour Hydration:\u003c\/b\u003e Deeply nourishes dry, dull, and dehydrated skin types, restoring natural suppleness and bounce.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"21,1,0\"\u003e\u003cb data-path-to-node=\"21,1,0\" data-index-in-node=\"0\"\u003eBrightens \u0026amp; Evens Tone:\u003c\/b\u003e Targets hyperpigmentation and dullness to reveal a clarified, luminous complexion.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"21,2,0\"\u003e\u003cb data-path-to-node=\"21,2,0\" data-index-in-node=\"0\"\u003eStrengthens Skin Barrier:\u003c\/b\u003e Packed with essential nutrients that fortify the skin's natural defenses, reducing redness and sensitivity.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"21,3,0\"\u003e\u003cb data-path-to-node=\"21,3,0\" data-index-in-node=\"0\"\u003eFlawless Makeup Primer:\u003c\/b\u003e Smooths skin texture instantly, creating a perfect, grip-like canvas for foundation.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3 data-path-to-node=\"23\"\u003e🌿 High-Performance Ingredients:\u003c\/h3\u003e\n\u003cul data-path-to-node=\"24\"\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"24,0,0\"\u003e\u003cb data-path-to-node=\"24,0,0\" data-index-in-node=\"0\"\u003eRice Bran Water (29%):\u003c\/b\u003e Historically used in the Joseon dynasty to achieve smooth, fair, and clarified skin.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"24,1,0\"\u003e\u003cb data-path-to-node=\"24,1,0\" data-index-in-node=\"0\"\u003eGinseng Root Water (5%):\u003c\/b\u003e A potent antioxidant that boosts circulation, improves skin elasticity, and combats fine lines.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"24,2,0\"\u003e\u003cb data-path-to-node=\"24,2,0\" data-index-in-node=\"0\"\u003eSqualane \u0026amp; Niacinamide (2%):\u003c\/b\u003e A powerful duo that locks in moisture, refines the appearance of pores, and controls excess sebum.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"24,3,0\"\u003e\u003cb data-path-to-node=\"24,3,0\" data-index-in-node=\"0\"\u003eSafflower Seed Oil:\u003c\/b\u003e Rich in vitamin E to deeply soothe and condition sensitive skin.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3 data-path-to-node=\"26\"\u003e💡 How to Use:\u003c\/h3\u003e\n\u003col start=\"1\" data-path-to-node=\"27\"\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"27,0,0\"\u003eApply as the final step of your morning and evening skincare routine (before SPF in the AM).\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"27,1,0\"\u003eSmooth a dime-sized amount evenly across your face and neck.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"27,2,0\"\u003eGently pat with the palms of your hands to maximize absorption.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003cblockquote data-path-to-node=\"29\"\u003e\n\u003cp data-path-to-node=\"29,0\"\u003e\u003cb data-path-to-node=\"29,0\" data-index-in-node=\"0\"\u003eThe EziBeauty Guarantee:\u003c\/b\u003e We source 100% genuine, authentic Korean skincare products. Enjoy secure checkout, exceptional customer service, and fast dispatch across the UK.\u003c\/p\u003e\n\u003c\/blockquote\u003e","brand":"Beauty of Joseon","offers":[{"title":"Default Title","offer_id":57896380137807,"sku":null,"price":16.9,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1017\/4418\/1583\/files\/Gemini_Generated_Image_v4wi7hv4wi7hv4wi.png?v=1781213826"},{"product_id":"ezibeauty-co-uk-products-beauty-of-joseon-glow-serum-propolis-niacinamide-30ml","title":"Beauty of Joseon Glow Serum: Propolis + Niacinamide 30ml","description":"\u003cp data-path-to-node=\"4\"\u003eUnlock the ultimate Korean 'Glass Skin' radiance with the cult-favourite \u003cb data-path-to-node=\"4\" data-index-in-node=\"73\"\u003eBeauty of Joseon Glow Serum\u003c\/b\u003e. Specifically formulated for dull, acne-prone, or uneven skin types, this honey-like serum works tirelessly to reduce inflammation, regulate sebum production, and brighten your overall complexion. Inspired by traditional Korean herbal medicine (\u003ci data-path-to-node=\"4\" data-index-in-node=\"346\"\u003eHanbang\u003c\/i\u003e), it delivers a beautifully lit-from-within glow without ever leaving a sticky residue.\u003c\/p\u003e\n\u003cp data-path-to-node=\"5\"\u003e\u003cb data-path-to-node=\"5\" data-index-in-node=\"0\"\u003e🌟 Key Benefits:\u003c\/b\u003e\u003c\/p\u003e\n\u003cul data-path-to-node=\"6\"\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"6,0,0\"\u003e\u003cb data-path-to-node=\"6,0,0\" data-index-in-node=\"0\"\u003eCombats Acne \u0026amp; Redness:\u003c\/b\u003e Naturally antiseptic and anti-inflammatory properties help calm breakouts and soothe irritation.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"6,1,0\"\u003e\u003cb data-path-to-node=\"6,1,0\" data-index-in-node=\"0\"\u003eRefines Large Pores:\u003c\/b\u003e Actively regulates sebum production to minimize the appearance of pores and control excess shine.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"6,2,0\"\u003e\u003cb data-path-to-node=\"6,2,0\" data-index-in-node=\"0\"\u003eBrightens \u0026amp; Evens Skin Tone:\u003c\/b\u003e Fades hyperpigmentation, acne scars, and dark spots for a uniform, luminous complexion.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"6,3,0\"\u003e\u003cb data-path-to-node=\"6,3,0\" data-index-in-node=\"0\"\u003eIntense Moisture Boost:\u003c\/b\u003e Deeply hydrates dry, depleted skin barriers to restore bounce and elasticity.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-path-to-node=\"7\"\u003e\u003cb data-path-to-node=\"7\" data-index-in-node=\"0\"\u003e🧪 Star Ingredients:\u003c\/b\u003e\u003c\/p\u003e\n\u003cul data-path-to-node=\"8\"\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"8,0,0\"\u003e\u003cb data-path-to-node=\"8,0,0\" data-index-in-node=\"0\"\u003ePropolis Extract (60%):\u003c\/b\u003e A natural anti-inflammatory and antimicrobial powerhouse harvested by bees. It accelerates skin healing, deeply hydrates, and calms acne-prone skin.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"8,1,0\"\u003e\u003cb data-path-to-node=\"8,1,0\" data-index-in-node=\"0\"\u003eNiacinamide (2%):\u003c\/b\u003e Also known as Vitamin B3, this multitasking ingredient brightens the skin, fades dark spots, strengthens the skin barrier, and visibly tightens enlarged pores.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"8,2,0\"\u003e\u003cb data-path-to-node=\"8,2,0\" data-index-in-node=\"0\"\u003eBHA (0.5% Salicylic Acid):\u003c\/b\u003e A fat-soluble exfoliant that gently clears out sebum and debris from deep within the pores to prevent future breakouts.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"8,3,0\"\u003e\u003cb data-path-to-node=\"8,3,0\" data-index-in-node=\"0\"\u003eTamanu Oil \u0026amp; Tea Tree Extract:\u003c\/b\u003e Provides extra antioxidant protection and enhances the serum's skin-soothing, antibacterial benefits.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-path-to-node=\"9\"\u003e\u003cb data-path-to-node=\"9\" data-index-in-node=\"0\"\u003e🥣 How to Use:\u003c\/b\u003e\u003c\/p\u003e\n\u003col start=\"1\" data-path-to-node=\"10\"\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"10,0,0\"\u003eCleanse your skin and apply your favourite hydrating toner.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"10,1,0\"\u003eApply 2–3 drops of the Glow Serum directly onto your face or fingertips.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"10,2,0\"\u003eGently pat (do not rub) the serum into your skin until fully absorbed.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"10,3,0\"\u003eFollow up with your preferred moisturizer and daily SPF (for morning use).\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"10,4,0\"\u003eSuitable for both morning (AM) and evening (PM) routines.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003cp data-path-to-node=\"11\"\u003e\u003cb data-path-to-node=\"11\" data-index-in-node=\"0\"\u003e🇬🇧 The EziBeauty Authenticity Guarantee:\u003c\/b\u003e\u003c\/p\u003e\n\u003cblockquote data-path-to-node=\"12\"\u003e\n\u003cp data-path-to-node=\"12,0\"\u003e\u003ci data-path-to-node=\"12,0\" data-index-in-node=\"0\"\u003eAt EziBeauty.co.uk, we source all our products directly from authorized distributors in South Korea. 100% authentic. 100% fresh stock. Shipped straight from our UK warehouse with fast, reliable local delivery.\u003c\/i\u003e\u003c\/p\u003e\n\u003c\/blockquote\u003e","brand":"Beauty of Joseon","offers":[{"title":"Default Title","offer_id":57896481882447,"sku":null,"price":13.9,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1017\/4418\/1583\/files\/901d2f61-0fc0-42ce-94f7-6ce64c565dd8.jpg?v=1781214782"},{"product_id":"ezibeauty-co-uk-products-beauty-of-joseon-relief-sun-aqua-fresh-rice-b5-spf50-50ml","title":"Beauty of Joseon Relief Sun Aqua-fresh SPF50+ (Rice + B5) 50ml","description":"\u003cp data-path-to-node=\"4\"\u003eIf you loved the iconic, viral TikTok favourite \u003ci data-path-to-node=\"4\" data-index-in-node=\"48\"\u003eRelief Sun\u003c\/i\u003e, but found its creamy texture a little too rich for your skin, your new Holy Grail has arrived. \u003cb data-path-to-node=\"4\" data-index-in-node=\"155\"\u003eBeauty of Joseon Relief Sun Aqua-fresh\u003c\/b\u003e delivers that same legendary broad-spectrum SPF50+ PA++++ protection in an ultra-lightweight, fast-absorbing watery lotion. Specifically crafted for combination-to-oily skin types, this innovative chemical formula melts into the face effortlessly, providing an instant burst of cooling hydration with an entirely weightless, fresh, zero-grease finish.\u003c\/p\u003e\n\u003cp data-path-to-node=\"5\"\u003e\u003cb data-path-to-node=\"5\" data-index-in-node=\"0\"\u003e🌟 Key Benefits:\u003c\/b\u003e\u003c\/p\u003e\n\u003cul data-path-to-node=\"6\"\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"6,0,0\"\u003e\u003cb data-path-to-node=\"6,0,0\" data-index-in-node=\"0\"\u003eWeightless UV Protection:\u003c\/b\u003e Offers powerful SPF50+ PA++++ protection against both aging UVA and burning UVB rays without feeling heavy.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"6,1,0\"\u003e\u003cb data-path-to-node=\"6,1,0\" data-index-in-node=\"0\"\u003ePerfect for Oily \u0026amp; Combination Skin:\u003c\/b\u003e Absorbs instantly into the skin, controlling excess midday shine while leaving a comfortable, breathable base.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"6,2,0\"\u003e\u003cb data-path-to-node=\"6,2,0\" data-index-in-node=\"0\"\u003eGuaranteed Zero White Cast:\u003c\/b\u003e Transparent, fluid formula glides on invisibly and blends perfectly across all skin tones with absolutely no blue or white undertones.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"6,3,0\"\u003e\u003cb data-path-to-node=\"6,3,0\" data-index-in-node=\"0\"\u003eIdeal Under Makeup:\u003c\/b\u003e Acts as a beautiful, smoothing, hydrating primer that prevents foundation from pilling or sliding off during the day.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-path-to-node=\"7\"\u003e\u003cb data-path-to-node=\"7\" data-index-in-node=\"0\"\u003e🧪 Star Ingredients:\u003c\/b\u003e\u003c\/p\u003e\n\u003cul data-path-to-node=\"8\"\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"8,0,0\"\u003e\u003cb data-path-to-node=\"8,0,0\" data-index-in-node=\"0\"\u003eRice Seed Water (30%):\u003c\/b\u003e A timeless \u003ci data-path-to-node=\"8,0,0\" data-index-in-node=\"34\"\u003eHanbang\u003c\/i\u003e (traditional Korean herbal medicine) ingredient packed with essential vitamins, minerals, and antioxidants to deeply nourish, brighten, and clarify dull complexions.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"8,1,0\"\u003e\u003cb data-path-to-node=\"8,1,0\" data-index-in-node=\"0\"\u003ePanthenol (Vitamin B5):\u003c\/b\u003e A skin-barrier champion that deeply locks in moisture, relieves sensitivity, and actively calms skin that has been overheated or irritated by environmental stressors.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"8,2,0\"\u003e\u003cb data-path-to-node=\"8,2,0\" data-index-in-node=\"0\"\u003eBeta-Glucan \u0026amp; Oat Kernel Extract:\u003c\/b\u003e Synergistic soothing agents that comfort inflamed skin, reduce redness, and reinforce your skin’s natural lipid barrier.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-path-to-node=\"9\"\u003e\u003cb data-path-to-node=\"9\" data-index-in-node=\"0\"\u003e🥣 How to Use:\u003c\/b\u003e\u003c\/p\u003e\n\u003col start=\"1\" data-path-to-node=\"10\"\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"10,0,0\"\u003eUse daily as the absolute final step of your morning skincare routine.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"10,1,0\"\u003eDispense a generous amount (the 2-finger rule is recommended) and apply evenly across your face, ears, and neck.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"10,2,0\"\u003eGently pat until fully absorbed before applying your makeup.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"10,3,0\"\u003eFor prolonged sun exposure, reapply every 2 to 3 hours to maintain maximum, optimal defense.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003cp data-path-to-node=\"11\"\u003e\u003cb data-path-to-node=\"11\" data-index-in-node=\"0\"\u003e🇬🇧 The EziBeauty Authenticity Guarantee:\u003c\/b\u003e\u003c\/p\u003e\n\u003cblockquote data-path-to-node=\"12\"\u003e\n\u003cp data-path-to-node=\"12,0\"\u003e\u003ci data-path-to-node=\"12,0\" data-index-in-node=\"0\"\u003eAt EziBeauty.co.uk, we source all our products directly from authorized distributors in South Korea. 100% authentic. 100% fresh stock. Shipped straight from our UK warehouse with fast, reliable local delivery.\u003c\/i\u003e\u003c\/p\u003e\n\u003c\/blockquote\u003e","brand":"Beauty of Joseon","offers":[{"title":"Default Title","offer_id":57896534376783,"sku":null,"price":13.5,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1017\/4418\/1583\/files\/Gemini_Generated_Image_igm5eoigm5eoigm5.png?v=1781216971"},{"product_id":"ezibeauty-co-uk-products-beauty-of-joseon-revive-eye-serum-ginseng-retinal-30ml","title":"Beauty of Joseon Revive Eye Serum: Ginseng + Retinal 30ml","description":"\u003cp data-path-to-node=\"4\"\u003eRejuvenate tired eyes and combat the first signs of ageing with the innovative \u003cb data-path-to-node=\"4\" data-index-in-node=\"79\"\u003eBeauty of Joseon Revive Eye Serum\u003c\/b\u003e. Specially engineered for the delicate skin around the eye contour, this silky serum blends traditional Korean herbal wisdom (\u003ci data-path-to-node=\"4\" data-index-in-node=\"239\"\u003eHanbang\u003c\/i\u003e) with advanced clinical science. By pairing nourishing ginseng with stabilized retinal, it effectively targets fine lines, loss of elasticity, and dark circles without triggering the harsh redness or irritation typically associated with traditional vitamin A products.\u003c\/p\u003e\n\u003cp data-path-to-node=\"5\"\u003e\u003cb data-path-to-node=\"5\" data-index-in-node=\"0\"\u003e🌟 Key Benefits:\u003c\/b\u003e\u003c\/p\u003e\n\u003cul data-path-to-node=\"6\"\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"6,0,0\"\u003e\u003cb data-path-to-node=\"6,0,0\" data-index-in-node=\"0\"\u003eVisibly Smooths Fine Lines:\u003c\/b\u003e Helps rebuild collagen structures to significantly reduce the appearance of crow's feet and under-eye wrinkles.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"6,1,0\"\u003e\u003cb data-path-to-node=\"6,1,0\" data-index-in-node=\"0\"\u003eBrightens Dark Circles:\u003c\/b\u003e Active brightening agents revive dull, fatigued skin under the eyes for a refreshed, wide-awake look.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"6,2,0\"\u003e\u003cb data-path-to-node=\"6,2,0\" data-index-in-node=\"0\"\u003eImproves Skin Elasticity:\u003c\/b\u003e Firms up sagging skin around the orbital area, providing a supple, bouncy texture.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"6,3,0\"\u003e\u003cb data-path-to-node=\"6,3,0\" data-index-in-node=\"0\"\u003eLow-Irritation Retinal Formula:\u003c\/b\u003e Uses a specialized delivery system that ensures maximum anti-ageing efficacy while remaining gentle enough for daily use and retinal beginners.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-path-to-node=\"7\"\u003e\u003cb data-path-to-node=\"7\" data-index-in-node=\"0\"\u003e🧪 Star Ingredients:\u003c\/b\u003e\u003c\/p\u003e\n\u003cul data-path-to-node=\"8\"\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"8,0,0\"\u003e\u003cb data-path-to-node=\"8,0,0\" data-index-in-node=\"0\"\u003eGinseng Root Extract (10%):\u003c\/b\u003e A legendary Eastern medicine ingredient naturally rich in saponins. It quickly supplies deep moisture to dry skin and locks it in, while boosting blood circulation to naturally firm and revitalize the area.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"8,1,0\"\u003e\u003cb data-path-to-node=\"8,1,0\" data-index-in-node=\"0\"\u003eRetinal Liposome (2% \/ Active Retinal 0.02%):\u003c\/b\u003e Retinal converts faster in the skin than standard retinol, meaning quicker results. Beauty of Joseon breaks the retinal down into microscopic components and wraps it in protective lipids (liposomes), allowing it to work deeply while keeping surface irritation at an absolute minimum.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"8,2,0\"\u003e\u003cb data-path-to-node=\"8,2,0\" data-index-in-node=\"0\"\u003eNiacinamide:\u003c\/b\u003e Works alongside the retinal to prevent moisture loss, strengthen the thin under-eye barrier, and brighten dark, hyperpigmented shadow circles.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"8,3,0\"\u003e\u003cb data-path-to-node=\"8,3,0\" data-index-in-node=\"0\"\u003ePeptides \u0026amp; Ceramides:\u003c\/b\u003e A nourishing blend that cushions the skin barrier, plumping out fine lines and locking in essential moisture.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-path-to-node=\"9\"\u003e\u003cb data-path-to-node=\"9\" data-index-in-node=\"0\"\u003e🥣 How to Use:\u003c\/b\u003e\u003c\/p\u003e\n\u003col start=\"1\" data-path-to-node=\"10\"\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"10,0,0\"\u003eComplete your cleansing and toning steps.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"10,1,0\"\u003ePump the serum 1–2 times onto your ring finger.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"10,2,0\"\u003eGently tap the product around the orbital bone area. \u003ci data-path-to-node=\"10,2,0\" data-index-in-node=\"53\"\u003eDo not pull or rub the delicate skin.\u003c\/i\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"10,3,0\"\u003eCan also be applied to other areas prone to fine lines, such as smile lines (nasolabial folds) and neck creases.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"10,4,0\"\u003e\u003cb data-path-to-node=\"10,4,0\" data-index-in-node=\"0\"\u003eNote:\u003c\/b\u003e Due to the vitamin A (Retinal) content, it is highly recommended to use this primarily in your evening (PM) routine. If applied in the morning, always follow with a broad-spectrum SPF50.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"10,5,0\"\u003e\u003ci data-path-to-node=\"10,5,0\" data-index-in-node=\"0\"\u003eIf you have hyper-sensitive skin, patch-test before use and introduce it 2–3 nights a week, gradually building up frequency.\u003c\/i\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003cblockquote data-path-to-node=\"11\"\u003e\n\u003cp data-path-to-node=\"11,0\"\u003e⚠️ \u003ci data-path-to-node=\"11,0\" data-index-in-node=\"3\"\u003eDisclaimer: Not recommended for use during pregnancy or breastfeeding due to the Vitamin A derivative.\u003c\/i\u003e\u003c\/p\u003e\n\u003c\/blockquote\u003e\n\u003cp data-path-to-node=\"12\"\u003e\u003cb data-path-to-node=\"12\" data-index-in-node=\"0\"\u003e🇬🇧 The EziBeauty Authenticity Guarantee:\u003c\/b\u003e\u003c\/p\u003e\n\u003cblockquote data-path-to-node=\"13\"\u003e\n\u003cp data-path-to-node=\"13,0\"\u003e\u003ci data-path-to-node=\"13,0\" data-index-in-node=\"0\"\u003eAt EziBeauty.co.uk, we source all our products directly from authorized distributors in South Korea. 100% authentic. 100% fresh stock. Shipped straight from our UK warehouse with fast, reliable local delivery.\u003c\/i\u003e\u003c\/p\u003e\n\u003c\/blockquote\u003e","brand":"Beauty of Joseon","offers":[{"title":"Default Title","offer_id":57896582349135,"sku":null,"price":14.5,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1017\/4418\/1583\/files\/Gemini_Generated_Image_ds4x8yds4x8yds4x.png?v=1781217417"}],"url":"https:\/\/ezibeauty.co.uk\/collections\/beauty-of-joseon.oembed","provider":"EziBeauty","version":"1.0","type":"link"}